The Samsung Galaxy surfboard. Slick, black with a built in LCD screen and a Samsung smartphone at its "technological heart." The idea? To allow Medina to receive technical instructions from his coach, messages of motivation from fans, live condition reports and so on.
It was somewhat inevitable that tech in surfboards would progress further than just a Trace stuck to your deck. However, the notion that something needs to be done about the solitary nature of surfing doesn't quite add up. Hell, we often seek the feeling, that disconnection from the real and now digital world. Make of it what you will, and good luck waxing it up.